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The Jovella Event

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Dear Friends, 

This is our third year with the Jovella event on QVC and almost 4 years since we launched the Or Paz brand (over 7 years for Adi Paz!). I will never forget the date we launched Jovella as it was just a few weeks before Ethan – my 3rd son was born. For me it is pretty amazing what we have accomplished in the past 3 years and just like a little baby that learns to eat, walk, talk and grow so fast before our eyes, The Jovella event along with the PAZ brands have grown, developed new looks  and improved our designs and materials. I feel that the combination of the organic- hand crafted designs along with exotic gem stones and varied materials use these days, are much more mature and better define ‘Or Paz’. I believe that designing jewelry based on natural motifs along with modern elements yet always staying true to our path is what made Or Paz so popular, a trend setter in many aspects in the jewelry industry.

On the upcoming event next week, we have a lot of new looks that are brand new! For the first time we are going to present the Or Paz look with 14kt gold plating!

A new designer – Smadar Eliasaf is joining our family with an amazing leather bracelet (which I know will not last for long….) and as always, I am bringing new textures and gem stones and many more new looks for your jewelry collection…

I am so excited and truly cannot wait to share all the new designs… meantime; I enjoy the summer time with my family - lots of swimming pool and beach time, remembering that these are moments that forever will be cherished …

See you all in a little while! Shalom!!!


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